impossible to ignore

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Impossible to Ignore  Creating Memorable Content to Influence Decisions
Author :
Publisher : McGraw Hill Professional
Release Date :
ISBN 10 : 1259584143
Pages : 256 pages
Rating : /5 ( users)
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A groundbreaking approach to creating memorable messages that are easy to process, hard to forget, and impossible to ignore—using the latest in brain science Audiences forget up to 90 percent of what you communicate. But people make decisions and act based on what they remember, so a pragmatic approach for the effective communicator is to be deliberate about the 10 percent that audiences do retain. Otherwise, content recall is random and inconsistent. Many experts have offered techniques on how to improve your own memory, but not how to influence other people’s memory. Drawing on the latest research in neuroscience and cognitive psychology, Impossible to Ignore is a practical step-by-step guide that will show you how to control the 10 percent that your audiences do remember by creating content that attracts attention, sharpens recall, and guides decision-making toward a desired action.

Impossible to Ignore  Creating Memorable Content to Influence Decisions

A groundbreaking approach to creating memorable messages that are easy to process, hard to forget, and impossible to ignore—using the latest in brain science Audiences forget up to 90 percent of what you communicate. But people make decisions and act based on what they remember, so a pragmatic approach for

GET BOOK!
Impossible to Ignore  Creating Memorable Content to Influence Decisions

A groundbreaking approach to creating memorable messages that are easy to process, hard to forget, and impossible to ignore―using the latest in brain science Audiences forget up to 90% of what you communicate. How can your employees and customers decide to act on your message if they only remember a

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Impossible to Ignore

Download or read online Impossible to Ignore written by Anonim, published by Unknown which was released on 2018. Get Impossible to Ignore Books now! Available in PDF, ePub and Kindle.

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Too Big to Ignore

Residents in Boston, Massachusetts are automatically reporting potholes and road hazards via their smartphones. Progressive Insurance tracks real-time customer driving patterns and uses that information to offer rates truly commensurate with individual safety. Google accurately predicts local flu outbreaks based upon thousands of user search queries. Amazon provides remarkably insightful,

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So Good They Can t Ignore You

In an unorthodox approach, Georgetown University professor Cal Newport debunks the long-held belief that "follow your passion" is good advice, and sets out on a quest to discover the reality of how people end up loving their careers. Not only are pre-existing passions rare and have little to do with

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Don t Even Think About It

From the founder of the Climate Outreach and Information Network, a groundbreaking take on the most urgent question of our time: Why, despite overwhelming scientific evidence, do we still ignore climate change? “Please read this book, and think about it.” --Bill Nye Most of us recognize that climate change is

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Ignore It

This book teaches frustrated, stressed-out parents that selectively ignoring certain behaviors can actually inspire positive changes in their kids. With all the whining, complaining, begging, and negotiating, parenting can seem more like a chore than a pleasure. Dr. Catherine Pearlman, syndicated columnist and one of America’s leading parenting experts,

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Not Impossible

What if you discovered by accident that you could change the world? Mick Ebeling—a film producer by trade, optimist by nature—set out to perform a simple act of kindness that quickly turned into a lifelong mission. In the process he discovered that he could, indeed, change the world—

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Ignore the Impossible

Everyone faces difficult decisions in work and life; seemingly insurmountable obstacles and choices that appear unfair or unreasonable when thrust upon us. At the same time, there are those who never seem to give up no matter what and always find a way to come out on top. In many

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Monster Cars

Machines with monster qualities build skyscrapers and ships, move mounds of earth, and stand out in any setting. See some of the largest and strongest machines out there in this series for beginning readers. Behold the mechanical beasts!

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Wilful Blindness

Fully revised and updated since its first publication in 2011 to encompass further appalling instances of wilful blindness: Grenfell Tower, Carillion, Harvey Weinstein, Windrush and many more ‘Entertaining and compellingly argued’ Sunday Times ‘A tour de force of brilliant insights’ Philip Zimbardo ‘A polemic against the dangers of docility and "groupthink"

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How To Write A Good Advertisement  A Short Course In Copywriting

GET 44 YEARS OF ADVERTISING WRITING EXPERIENCE IN THE TIME IT TAKES TO READ THIS BOOK! You can learn to write compelling advertisements that will make people notice them, read them, and act upon them. In fact, you can learn to write such powerful advertisements that people actually go out and

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Living History

The author chronicles her eight years as First Lady of the United States, looking back on her husband's two administrations, the challenges she faced during the period, the impeachment crisis, and her own political work.

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Limitless

Limitless helps innovators, idealists, and iconoclasts get "unstuck" -- and achieve extraordinary results. This book is like a high energy masterclass and brainstorming session all in one - with actionable tips to transform your vision for your career and doing work with purpose. What if success doesn't equal happiness? Many

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Please Ignore Vera Dietz

Vera’s spent her whole life secretly in love with her best friend, Charlie Kahn. And over the years she’s kept a lot of his secrets. Even after he betrayed her. Even after he ruined everything. So when Charlie dies in dark circumstances, Vera knows a lot more than

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