for the win

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For the Win  Revised and Updated Edition
Author :
Publisher : Wharton Digital Press
Release Date :
ISBN 10 : 1613631049
Pages : 152 pages
Rating : /5 ( users)
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“A QUICK BUT THOUGHTFUL LOOK INTO THE PROS AND CONS OF GAMIFICATION....”—Daniel H. Pink, Author, Drive Why can’t life—and business—be fun? For thousands of years, we’ve created things called games that tap the tremendous psychic power of fun. In a revised and updated edition of For the Win: The Power of Gamification and Game Thinking in Business, Education, Government, and Social Impact, authors Kevin Werbach and Dan Hunter argue that applying the lessons of gamification could change your business, the way you learn or teach, and even your life. Werbach and Hunter explain how games can be used as a valuable tool to address serious pursuits like marketing, productivity enhancement, education, innovation, customer engagement, human resources, and sustainability. They reveal how, why, and when gamification works—and what not to do. Discover the successes—and failures—of organizations that are using gamification: How a South Korean company called Neofect is using gamification to help people recover from strokes; How a tool called SuperBetter has demonstrated significant results treating depression, concussion symptoms, and the mental health harms of the COVID-19 pandemic through game thinking; How the ride-hailing giant Uber once used gamification to influence their drivers to work longer hours than they otherwise wanted to, causing swift backlash. The story of gamification isn’t fun and games by any means. It’s serious. When used carefully and thoughtfully, gamification produces great outcomes for users, in ways that are hard to replicate through other methods. Other times, companies misuse the “guided missile” of gamification to have people work and do things in ways that are against their self-interest. This revised and updated edition incorporates the most prominent research findings to provide a comprehensive gamification playbook for the real world.

For the Win  Revised and Updated Edition

“A QUICK BUT THOUGHTFUL LOOK INTO THE PROS AND CONS OF GAMIFICATION....”—Daniel H. Pink, Author, Drive Why can’t life—and business—be fun? For thousands of years, we’ve created things called games that tap the tremendous psychic power of fun. In a revised and updated edition of

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For the Win

A provocative and exhilarating tale of teen rebellion against global corporations from the New York Times bestselling author of Little Brother – a call to arms for a new generation.

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For the Win

In the virtual future, you must organize to survive At any hour of the day or night, millions of people around the globe are engrossed in multiplayer online games, questing and battling to win virtual "gold," jewels, and precious artifacts. Meanwhile, others seek to exploit this vast shadow economy, running

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Playing to Win

Explains how companies must pinpoint business strategies to a few critically important choices, identifying common blunders while outlining simple exercises and questions that can guide day-to-day and long-term decisions.

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For the Win

What happens when you fall for your biggest competition? Sara Rider scores with this charming romance about soccer stars battling their tough opponents and playing the field of love. Lainey Lukas has sacrificed everything—sleep, family, carbs, a life—to earn her spot as the top player and captain of

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Win Forever

"I know that I'll be evaluated in Seattle with wins and losses, as that is the nature of my profession for the last thirty-five years. But our record will not be what motivates me. Years ago I was asked, 'Pete, which is better: winning or competing?' My response was

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HOW TO WIN FRIENDS   INFLUENCE PEOPLE

This is one of the first bestseller self-help books. Its intention is to enable you to make friends quickly and easily, help you to win people to your way of thinking, increase your influence, your prestige, your ability to get things done, as well as enable you to win new

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Ultrasound for the Win

Ultrasound for the Win! Emergency Medicine Cases, Volume 1 is an educational series based on real Emergency Department cases where point-of-care ultrasound aided in the diagnosis or changed the management of a patient's care! This collection of real jaw-dropping cases is geared towards anyone interested in learning more about point-of-care ultrasound!

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Lulu For The Win

Lulu has to find a way to believe in herself and take the shot for the win! Will she be able to? After all, she isn't the superstar. Will her hard work pay off?

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For the Win

Millionaire bad boy Jordan Fawkes has problems. That molten-hot intern he hooked up with at Comic-Con is now his assistant. No one can know they're the stars of the cosplay sex tape that broke the Internet. Business school hopeful April Weiss has drama. Working under the CFO of Draco Multimedia

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How to Win Campaigns

How to Win Campaigns is a practical guide for creating and running successful campaigns. Written for the new campaigner and the experienced communicator alike, it explores what works (and what doesn't) and shows how to use principles and strategy in campaigning as a new form of public politics. Applicable to

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Tell to Win

Today everyone—whether they know it or not—is in the emotional transportation business. More and more, success is won by creating compelling stories that have the power to move partners, shareholders, customers, and employees to action. Simply put, if you can’t tell it, you can’t sell it.

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How to Win Friends and Influence People

In the present book, How to Win Friends and Influence People, Dale Carnegie says, “You can make someone want to do what you want them to do by seeing the situation from the other person’s point of view and arousing in the other person an eager want.” You learn

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Winning With Data

For many years, sports rights owners have had an ‘if you build it, they will come’ attitude, suggesting they take their fans for granted. Combined with advances in broadcasting quality, digital marketing, and social media, this has resulted in diminishing attendances and participation levels. The use of CRM (Customer Relationship

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Development and Social Policy

In recent years, government and policymakers around the world have shifted their attention away from money-oriented, supply-side economics to institutional economics and people-oriented social and economic development. Issues such as poverty reduction, win-win solutions and strategies in social policy and their implementation, universalization, and a variety of new large-scale conditional

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